Articles


  1. How the Korean Wave Became India's Hottest Flavor Bet

    Korean food in India has graduated from a K-drama-fueled curiosity into a fast-scaling commercial category—spanning dedicated QSRs, mainstream menu launches, and a booming packaged-foods aisle. Here's how the boom took shape, who is ...read more

  2. PFAS Chemistries: Global Risk, Regulation, and Opportunity

    Invisible to consumers yet embedded in thousands of everyday products, per- and polyfluoroalkyl substances (PFAS) are among the most influential and controversial chemical families in modern industry. Designed around an extraordinarily stable carbon–fluorine bond, t ...read more

  1. Business Innovations – Winning Strategies

    Today, the new brands entering the market are not only designing innovative products but also devising enticing ways to market them. Business innovation involves implementing new ideas and thoughts to help a company achieve its ...read more

  2. Exploring Web3: Applications and Use-Cases

    In this technology-driven world, centralization has enabled billions of people to become familiar with the world wide web or the internet, making way for the advent of many emerging technologies such as AI, blockchain, and ...read more

  3. Retail in the Metaverse – Present and Future

    The retail industry was the earliest adopter of the metaverse. The industry’s substantial investments in the AR/VR ecosystem helped attract a large number of users to virtual spaces. Strategies built around the metaverse w ...read more

  1. India as a Green Economy

    Green economy has recently emerged as a key concept on the global sustainable development agenda. Over the last decade, India’s rapid growth has created job opportunities and helped improved the standard of living. However, i ...read more

  1. COVID-19 Lockdown Plays Well for Gaming Industry

    Natural disasters, recessions, and other such devastating events tend to catalyze industry-wide trends and shift the power balance between sectors. COVID-19’s effect on various sectors, particularly gaming, will be in line with this notion. T ...read more

  2. 5 Reasons why CFOs Like (and Dislike) Goodwill

    Purchase price allocation (PPA) and goodwill assessment is a must-have for any acquirer following an M&A deal to report the correct value of the assets on its financials. Assessing goodwill has always been a ...read more