Market study of electrical switches/sockets market in South Africa and Tanzania
Background
A leading Japanese electrical / electronics company had identified Tanzania and South Africa as potential markets
Aranca Solution
In-depth analysis of market dynamics, supply chain, competitive landscape, growth trends, and consumer buying preferences
Results
Our analysis lead to a better understanding of market dynamics enabling Client in making an informed decision onmarket entry
Ideate
Assess requirements for electric wiring devices
Perform demand/ supply side assessment
Desk Research
Mapping of key manufacturers/suppliers
Export-import trend analysis
Leading exporters/countries
Assessment of the price trend
Expert Interviews
Discussions with 40+ industry players across two countries
Focus on brand preference, distribution value chain, business models, pricing and margin analysis
Analysis
Demand-side assessment from residential and commercial segments and market sizing
Competitive landscape and market share analysis by volume and value
