Global market study on airless dispensers in the healthcare and personal care segments
Background
US-based packaging firm keen to understand the market for airless packaging in US and Europe with a focus on health & personal care segments
Aranca Approach
Detailed analysis of the existing market dynamics covering market size, segmentation, value chain, competition, innovation and future growth trends
Results
The analysis helped the client to develop a strategy roadmap by looking at competitor movements and innovation in this industry
Ideate
Develop hypothesis and a structure to estimate market size from both demand as well as supply side
Develop analytical framework and blank slides for data collation / synthesis
Desk Research
Mapping of key players in value chain
Airless dispensers market analysis including market size, competition, value chain, technology trends and drivers & challenges
Patent analysis around top companies
Expert Interviews
Discussions with 50 industry players across the value chain
Focus on competitive strategies and product innovations
Analysis
Projection of potential demand and supply gap in high-growth application areas
Recommendations based on insights from current gaps in the market
Strategies to mitigate competitive threats
